This fall Laemmle is going to camp! No, we’re not scheduling a “campy film” retrospective for our Throwback Thursday series (though that might be a good idea!). We’re going to an actual camp (Camp Alonim in Simi Valley to be precise) Oct. 28 to participate in the 5th annual Tour de Summer Camps, a charity bicycle ride that generates scholarship funding for 13 L.A. area Jewish summer camps. The idea is to provide any youngster who wants to attend summer camp the means to do so. What’s not to love about that?
Here’s the best part: you can join us! That includes our very own Greg Laemmle, his wife Tish, and Laemmle V.P. and family member Jay Reisbaum – all proud products of local Jewish camps who made sure their kids got to experience the magic of camp for themselves! Now, they’re riding on Oct. 28th to ensure that the next generation is afforded the same opportunity, regardless of financial status.
If riding isn’t your thing but you’d like to support Team Laemmle and the kids who’ll benefit, CLICK HERE. Thank you!
For more active participation, Team Laemmle is now forming and we’re accepting all comers at all levels to ride with Greg & co. The hardcore among us can opt for the century or metric century, while the less ambitious can opt for 36 or 18-mile routes. Mash the pedals or head out for a Sunday cruise. Either way, you’ll find like-minded spirits coming together for a day of fun, challenge, camaraderie, and natural beauty. All in the name of a great cause.
It gets better still. When you join Team Laemmle you’ll be eligible for perks that will appeal to both your cycling and movie-loving sides. For starters, if you’re a first-time TDSC (Tour de Summer Camps) participant, we’ll cover your entire registration fee (a $45-$55 value). If you’re a returning TDSC rider, we’ll provide you with code for $10 off. Contact Marc Horwitz for Team Laemmle sign-up instructions and promo codes.
If you’re one of the first 18 members to join us, we’ll seed your fundraising account with $100. This will give you a jump start on the $500 suggested minimum. Then it’s up to you to hit up your network. We’ll be there throughout to support you with ideas and incentives. Plus, there’ll be free team training rides in the lead up to the event.
Now … what about those fundraising incentives?
At $180, get a pair of Laemmle movie passes and free popcorn coupon, good at any of our nine neighborhood locations. That’s right, all you need to do is raise 80 bucks (when we supply the first $100) to earn your passes!
At $300, get a second pair of movie passes.
At $500, get a third pair of passes and a custom-designed Laemmle cycling jersey (post-event).
At $700, get a Laemmle Premiere Card with $100 to spend on movies and concessions (this replaces prior movie passes earned).
At $1000, keep your Premiere Card AND book a night in The Lamb’s Den, Laemmle’s swanky West L.A. 13-seat private screening room ($300 value).
Well, what do you say – let’s hop on our bikes, earn some great free stuff, and help us look after the next generation of movie-goers. No-brainer, right?
Questions? Don’t hesitate to get in touch.
UPDATE: On Monday, May 16th at 7:30PM the Azusa City Council is scheduled to vote on our proposal to build a new movie theater in Downtown Azusa and we hope you’ll support us by speaking at the meeting!